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Growth Specialist @ Chargebee

What is Chargebee?

Chargebee is a suite of Revenue Growth Management platform that helps businesses manage subscriptions, billing, and revenue recognition.

Before Me
  • No Clarity on Freemium Users
  • Email campaigns weren't tailored for freemium
  • No Onboarding support
  • No Paid Ads
After I joined
  • Became a POC for freemium users
  • Refined the Welcome Email sequences
  • Kick started 1:1 Onboarding for freemium users
  • Implemented PLG experiments to improve activation

Results?

  • Improved Processing Activation by 24% QoQ
  • TAT for queries reduced from 48 hrs to 24 hrs
  • Scaled Onboarding calls to 50/month
  • Improved Open and click rates on the email campaigns
  • Built a persona scoring method to filter high quality leads
  • Kickstarted weekly product demo with an avg. 12 participants/week

With close to 7 years of experience in SaaS marketing, I’ll be your next go-to GTM guy for all your GTM needs. 

Quick Links
Main Office
HSR Layout, Bangalore, India
kaaviansivam@gmail.com
+91 6374208006
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